Employed at RED since
What do you do at RED?
I create, manage and monitor the online marketing campaigns for our fantastic clients, on both the Dutch and Belgian markets.
My name is Arjan den Boer, born and raised in Woerden with a passion for football, wakeboarding, long journeys (preferably backpacking) and of course online marketing. I can combine the last two nicely at RED! I’ve been working in online marketing for a total of 4 years now, 2 of which at RED. A big hobby of mine is drawing, although I have to admit that I don’t do this much lately. This used to be my way of relaxing and I hardly did anything else in my spare time. Fortunately, I can always use my creativity in online marketing, which, despite the fact that it seems so analytical, certainly requires creativity.
Your favorite holiday country
I don’t really have a favorite, I prefer to get rid of as many as possible.
What do you like most about the travel and leisure industry?
Of course I love holidays and travel myself, so it is fantastic to combine this with my passion for online marketing. This means that sometimes I am making the campaigns with pain in my heart, because I prefer to go there myself! It is also a very dynamic market.
No period of the year is the same and this requires continuous rapid switching in strategy, target group and focus of the holiday period. This really appeals to me.